Projects / Sports / Apparel
LAMEDA Cycling
A market-entry website for a cycling apparel brand.
LAMEDA Cycling — North America Market Entry Pilot
Performance apparel brand in cycling. The live page frames the work as a North America market-entry pilot.
What Rowschild did
Rowschild designed and developed the website: a clearer, more polished digital presence, responsive on desktop and mobile, with a structure for browsing products in a brand-led way. The work sat inside a broader digital-asset scope.
Deliverables
- Website design / development
- Growth marketing